Ben Settle Email Players 1 15 Portable -
is not your typical marketing newsletter. In an age of flashy webinars and over-the-top membership sites, Settle has taken a contrarian route. It is a high-end, physical print newsletter that is mailed directly to subscribers each month.
The information you seek has value precisely because it is a that isn't widely distributed for free. If it were, it would likely be considered a copyright violation.
At the center of his philosophy is his premium newsletter, Email Players . This guide breaks down the core strategies found in the legendary early issues (Issues 1 to 15), formatted into a portable, actionable blueprint you can apply to your business today. The Philosophy of Infotainment ben settle email players 1 15 portable
Most marketers treat email like a chore. Ben Settle treats it like a psychological experiment that prints money. If you've managed to get your hands on the "portable" archives—specifically the foundational first 15 issues—you aren't just holding a newsletter; you're holding the blueprints for a business that operates without a traditional sales letter.
So, what makes the information inside these newsletters so powerful that marketers search for portable copies? The content isn't about fluffy theories; it's about psychological triggers and counter-intuitive tactics. is not your typical marketing newsletter
Distinguish yourself by being polarizing and honest about the hard work required for success. 🛠️ Key Strategies (Issues 1–15) List Building & Lead Generation
Just copy that sells. From anywhere. To almost anyone. The information you seek has value precisely because
A common fear among marketers is that emailing daily causes high unsubscribe rates. Settle flips this on its head in his early volumes, demonstrating that daily emails clean your list automatically while keeping your brand top-of-mind. When a subscriber is finally ready to buy, you are the only person they think of because you were in their inbox that morning. 3. The Structural Anatomy of a Settle-Style Email
People do not check their inbox to read boring lectures. They check it for distraction and entertainment. The early Email Players issues provide a blueprint for blending valuable insights with raw entertainment, pop culture references, and personal stories. Settle argues that if your emails read like a soap opera, subscribers will look forward to opening them every day. The Daily Email Rhythm
Writing about "nothing" to sell everything.